Show Poverty the Red Card 2019

For Immediate Release: April 8, 2019

Contact: Kassidy Berens, Communications Manager, WISCAP
(608) 244-4422

WISCAP & Forward Madison FC Join Forces to ‘Show Poverty the Red Card’

Madison, WI – WISCAP is teaming up with Forward Madison FC to “Show Poverty the Red Card” at the Flamingo’s inaugural home opener on Saturday, April 27th at Breese Stevens Field in Madison.

Lieutenant Governor Mandela Barnes will also be on hand for the ceremonial ‘first kick’ at the start of the game. Throughout the night, educational materials on poverty in Wisconsin will be distributed and featured in video and PA announcements. WISCAP, Wisconsin’s Poverty Fighting Network, is comprised of 16 local community action agencies and two single purpose agencies working across the state to address the realities of poverty and economic dislocation.

“I’m excited to join Forward Madison FC for their first-ever match at home and I’m just as excited to stand with WISCAP against poverty. Everyone in our state deserves the opportunity to thrive—regardless of their ZIP code. I’m happy to see Forward Madison FC and WISCAP bring awareness to an issue that affects so many families and communities in our state,” said Lieutenant Governor Barnes.

“Forward Madison is pleased to support WISCAP at our inaugural home game. It is important to build awareness of poverty in Wisconsin, make people aware of the good work WISCAP does to combat poverty and give our fans the opportunity to be part of its solution,” Forward Madison Managing Director Peter Wilt said. 

“More than ten percent of Wisconsinites live below the poverty line. The people of our state who struggle in these circumstances deserve our respect — and our boldest, most innovative efforts to find solutions. Sports, including soccer, can serve as a great way to bring people together and draw attention to this important issue,” commented WISCAP’s Executive Director Brad Paul.

If you are interested in a corporate sponsorship or a group outing with friends or employees, please call WISCAP at (608) 244-4422 or email [email protected]

About WISCAP: The Wisconsin Community Action Program Association (WISCAP) is the statewide association for Wisconsin’s sixteen (16) Community Action agencies and two single-purpose agencies with statewide focus. You can learn more about WISCAP at

About Forward Madison FC: Forward Madison FC is a charter member of USL League One launching in the spring of 2019. Club name, colors and crest were developed with input from the public to build a club that truly represents the community. The club will play its home games at Breese Stevens Field, a multi-purpose stadium listed on the National Registry of Historic Places and located in downtown Madison on East Washington Avenue. More information and registration for the team’s weekly newsletter is available at . Follow the team on Facebook, Instagram and Twitter.